Hotel Management October 17, 2011 : Page 1

■pulse ➔ DEMAND. The Big Easy leads demand forecast change from 2011-2012. The Leading Hospitality News Authority Since 1875 Vol. 226, No. 13 | October 17, 2011 5.8% Orleans New 5.5% 4.7% Charlotte, N.C. Sacramento, Calif. Source: PKF Hospitality Research SEE PAGE 12 FOR MORE TRENDS & STATS THE LODGING CONFERENCE Brands bullish on 2012 Optimism rides high despite threatening economic volatility By Andrew Sheivachman ASSOCIATE EDITOR PHOENIX–During the opening session at the 17th annual Lodg-ing Conference at the Arizona Biltmore, a vastmajority of attend-ees raised their hands when asked if they were optimistic about the lodging industry’s growth during the next year. The industry leaders on stage, however, expressed worries about the effect re-duced consumer demand and deal volume could have on the in-dustry in 2012. “We’re clearly on the road to recovery,” saidMarkWoodworth, president ofPKF Hospitality Research. “Th e overall questionis, how good shouldwe feel?My own guess is thingswill remain fairly flat until thepresidential election.” Th e brand leaders who gatheredfor the conference’s “View from See Lodging Conference | page 20 Morris Lasky, chairman of Lodging Opportunities Group and CEO of Lodging Unlimited, opened the 2011 Lodging Conference, the 17th installment of the event. New extended-stay offering blends social, design elements 54 hotels will be renovated, rebranded as Hyatt House properties By Andrew Sheivachman ASSOCIATE EDITOR Hyatt House properties will offer an open house each evening and encourage guests to bring family and friends to the hotel for cocktails. ■ inside this issue ➔ TRENDS& STATS. Development vs. occupancy With limited supply growth beyond 2012, major market occupancy is forecast to reach 67.8 percent. PAGE 12. DEVELOPMENT. Inside GVM Hotel Partners’ plans Gatehouse Capital’s Marty Collins details the joint venture’s TownePlace Suites acquisition. PAGE 14. TECHNOLOGY. Safes get bigger, better Updated in-room safe technology provides increased security and a higher level of hotel accountability. PAGE 28. PHOENIX–At Th e Lodging Con-ference 2011, Hyatt HotelsCorp. unveiled its newest brand,Hyatt House, which aims tomerge ex-tended-stay hospitality with de-sign and operational changes that off er a unique social experi-ence for guests. Hyatt’s portfolio of 38 Summerfi eld Suites hotels and 16Hotel Sierra hotels will be See Hyatt House | page 32 ONE-ON-ONE HEI HOTEL & RESORTS’ RUSS URBAN The force behind HEI’s acquisitions strategy looks for new pockets of growth | See page 18 HYATT HOTELS CORP. HM| ANDREW SHEIVACHMAN

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